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Customer Strategy Manager

Company profile


HRINC (Cambodia) Co., Ltd

HRINC is the leading provider of HR Services to the Cambodia market and expanding to the South East Asia region.  We support multinational companies and leading ASEAN conglomerates and SMEs with their Human Resource needs, from consulting and market intelligence, to outsourcing and compliance as well as recruitment.

Job details

Job title: Customer Strategy Manager
Job code:
Salary Type: Competitive
Sector: Private Sector
Industry: Insurance Company
Minimum salary: 1500
Maximum salary: 1800
Job Level: Experienced Professional (3 – 5 years’ experience)
Job type: Full-Time
Country: Cambodia
Location: Phnom Penh
Job Category/ Job Function: Insurance

Job Responsibilities:

  • Support management in identifying market opportunities across different customer segments
  • Utilize research and data to obtain customer insights and develop customer strategy in conjunction with colleagues from Product, Marketing and Sales
  • Monitor market trends and identify relevant new product opportunities for different customer segments
  • Develop and execute annual customer strategy to inform campaigns and drive new customer acquisition
  • Create effective product positioning and messaging for existing/new products in a simple yet compelling way across multiple marketing channels
  • Design and execute tactical campaigns to stay ahead of the competition
  • Secure strong alignment between Product Marketing and Sales teams
  • Work closely with Distribution Channels and other stakeholders to ensure alignment and smooth execution of campaigns and product launches
  • Devise and implement retention strategy to drive upsell or cross-sell opportunities to existing customers and increase loyalty
  • Develop sales tools that provide key differentiations and competitive advantages of products/positioning to increase sales conversion across multiple customer segments
  • Closely engage with the Sales team to obtain feedback and identify opportunities to offer support
  • Manage annual budget for campaigns and ensure effective ROI
  • Develop performance tracking tools and ensure ongoing monitoring both during and after campaign roll-out/product launch against pre-determined KPIs
  • Provide timely reports and campaign reviews to management and offer recommendations to enhance effectiveness of future campaigns.

Job Requirements:

  • Minimum of 7 years’ experience in Product Marketing or Product Management. Experience in Sales is a plus
  • Ability to work under multiple tight deadlines
  • Strong communication and negotiation skills
  • Good interpersonal skills with the ability to work with multiple stakeholders
  • A proactive attitude and the ability to thrive and deliver results in a fast-paced environment
  • Ability to analyse data and gather insights to inform strategy
  • Ability to lead and engage diverse or cross functional teams to align and deliver towards a common goal
  • Strong analytical skills
  • Track record of optimizing customer programs.

How to Apply:

Interested and qualified applicant may request to update their CV and send to below address;
  • Email:
  • Contact person: Mr. SEN Chanto
  • Contact Number: 023 211 437
Status: Approved
Deadline: 2019-12-27 17:30:00
Premium job: No
Employer: HRINC (Cambodia) Co., Ltd
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